Master your mind
Biosensing for workplace productivity
At Mindset, we enable people to master their mind. We believe that with the right tools, people can achieve substantial, tangible, enduring change in their lives.
We do through seamlessly integrated products that track and improve neural states. Our first product is a smart headphone that improves your concentration.
We’re starting by improving concentration.
Deep down, we all want to be successful – do great work, meet great people, and live a great life.
Often, however, adversity gets in the way – factors outside our control prevent us from achieving our dreams. It’s not fair - the world is not a meritocracy. Living up to your full potential can seem impossible.
One of today's biggest problems is attention. Humans today have the shortest attention span in history. Smartphones, social media, and open concept offices are robbing us of our ability focus – we’re wasting more time, and getting less done.
We're going to change that.
We believe that with the right tools, people can achieve substantial, tangible, enduring change in their lives. Using modern biosensing, we give people the means to track - and ultimately improve - their neural state.
Our first product are smart headphones that improve your concentration at work, helping you be more productive. This will enable us to collect the largest labelled EEG database in the world, so we can improve our algorithms, move beyond headphones, and become the leader in consumer biosensing.
Mindset enables biosensing to scale.
US provisional patent - Sept 2016
PCT application - Sept 2017
Market entry – B2C hardware
Collect data from users to refine AI models
Longterm - market expansion
SaaS, licensing, and data monetization
Founder & CEO
McGill mechanical engineer. Founder of JFlood.ca tutoring startup. Author of book on student productivity. LinkedIn
Founder & Product Lead
McGill mechanical engineer. Specialization in biomedical devices. Experience manufacturing surgical tools. LinkedIn
We're building a team of experts to bring Mindset to life. All of us are full-time.
Data Science Lead
Double masters in biostatistics and data science. Neuro-informatics experience. LinkedIn
Jason Sausto - President, Onkyo China
Jay Olsen - Researcher, Montreal Neurological Institute
Duncan Turner - Managing Director, HAX
Mahnaz Arvaneh - BCI researcher, University of Sheffield
12 month milestones: